Seth Godin Hints About Web Design
Seth’s blog today mentions something that I try to articulate to clients all the time - there are web subcultures and you can’t sell to one if your site fits in another. I recently saw the site of a web design agency. The front page promoted them as a highly professional firm who wished to work only with highly professional people. It stated this on a little sign held up by a cartoonish guy! Clients choose service agencies that seem to match their own personality to at least some degree. So watch your site’s subculture. Read the rest of this article »
Tips for Cutting Edge eCommerce
eCommerce is the technology that allows for the exchange of currency for goods and services online. If you don’t know about ecommerce already, welcome to the 1990’s! Since ecommerce makes money, it often costs money to set up… a lot of money! I wanted to weigh in with some advice for businesses that require, or at least are venturing into the world of ecommerce. I also wanted to suggest some intermediate solutions if you’re not quite ready for the plunge, as well as what I consider the best open source solutions for ecommerce. Read the rest of this article »