Probably a lot more! You probably should know that this article is inspired by three different interactions. One, reading Niki Brown’s article, Why Logos Should Cost More Than $300. Two, reading Jacob Cass’ Why logo design does not cost $5. Third, a common question I hear from Pastors, “how do I convince my church to spend money on a website when they don’t see the need? Read the rest of this article »
I love the ministry philosophy of Jack Graham, “Excellence in all things, and all things to the glory of God.” Today, Seth Godin hammers this truth home in his blog entitled The problem with non. His point? Nonprofits are usually too timid to be excellent enough to compete. Read the rest of this article »
One Marketing genius you should probably know about is David Tonen. He’s a great thinker and creative leader and posts great thoughts about church marketing practices. Here’s a great thought from today’s post…
Church: Invest In Your Logo (Don’t “Cheap Out”)
Here’s a quick tip – be human. One thing I’ve learned from Twitter is that people follow people and they “unfollow” spam. In fact, spam is detested in the twittersphere about as badly as it is in the email world. When advising companies about the use of Twitter, I always recommend letting one of the heads of the company tweet personally rather than just giving “company news.” This allows you to offer something back to the community rather than just be a taker. Read the rest of this article »
I appreciate reading the blog of Seth Godin (along with half the world, apparently). Today, he blogged about the fact that “small is a weapon, not an excuse” and spoke of the power of the web to level the playing field between small and large businesses. I couldn’t agree more. Read the rest of this article »
I began doing freelance web site design primarily because of a tremendous lacking of high quality web sites among today’s churches. For most churches, maintaining a web site seems a trifle luxury, but I see it as a necessity. Even still, I’ll admit that many churches with web sites really shouldn’t have… After perusing most of the internet (that’s an exaggeration) to see as many church web sites as possible, I’ve put together a little list of my greatest church web site pet peaves. Read the rest of this article »
I was listening recently to a well-known Baptist Pastor who asserted that “these bloggers” were overly critical of his ministry. Blogging Pastors have been blamed for a lot of stuff they really haven’t been responsible for. Important issues do have to be raised, however, when handling the responsibility of blogging. Read the rest of this article »
